MONDAY, FEBRUARY 25, 2008

8:00 am – 5:00 pm REGISTRATION AND CONFERENCE INFORMATION OPEN

See times below TOURS/MEETING/WORKSHOPS

TOUR: Animal Encounters at the Fresno Chaffee Zoo
Drop in between 9:00 am and 12:00 pm
Fresno Chaffee Zoo is your central valley destination for outrageous adventure! Journey to the Sunda Forest, territory to our tigers, orangutans, and siamangs. Explore the wet wonders of our tropical Rain Forest. Feed a giraffe, howl with our red wolves and be amazed by our Asian elephants. Bring proof of registration for complimentary admission, and drop in for special animal encounters and behind-the-scenes tours. Free (transportation not provided). Fresno Chaffee Zoo, 894 W. Belmont Avenue, Fresno, CA 93728; 559-498-5910; www.fresnochaffeezoo.com.

TOUR: Kearney Mansion Museum
Drop in between 10:00 am and 4:00 pm
Kearney Mansion was home to one of California’s premier agribusiness pioneers, M. Theo Kearney. His legacy includes establishment of the Central Valley’s colony farm system and the bequest of his Fruit Vale Estate to the University of California for agricultural research purposes. Kearney’s most lasting contribution was his vision and leadership in the early development of the California raisin industry. When visitors tour the Mansion, they learn more about this extraordinary man, his home, and his role in organizing the first raisin grower co-operative – the predecessor to what is now Sun-Maid Growers of California. Free (transportation not provided). Kearney Mansion Museum, Fresno Historical Society, 7160 W Kearney Blvd, Fresno, CA 93706; 559-441-0862; www.valleyhistory.org/KearneyMansionMuseum.html.

MEETING: CERA Quarterly Meeting
10:00 am – 3:00 pm
Moderator: Lexie Smith Kliebe, Interim Executive Director, California Exhibition Resources Alliance
The California Exhibition Resources Alliance (CERA) is a non-profit organization of professionally operated museums and cultural organizations that collaborate to create and tour smaller, affordable, and high quality exhibitions. Since 1988, CERA has been serving museums with limited resources and assisting them in providing their communities with exceptional cultural programming. CAM members are invited to attend this quarterly CERA meeting to hear about new CERA exhibitions and to network with colleagues. This is a wonderful opportunity for museum professionals to find out more about CERA, its exhibitions, and services.

WORKSHOP: Fundraising for Conservation Projects
9:00 am – 12:00 pm
Moderator: Jacqueline Cabrera, Associate Registrar for the Getty Villa, The J. Paul Getty Museum. Presenter: Hal Fischer, Development Officer, Balboa Art Conservation Center
Participants will learn how to select and make the best arguments for funds to implement an institution's conservation project. They will also learn how to research funding sources, approach foundations and government agencies, and fulfill grant-maker requirements and expectations. The basic elements of a successful proposal will be presented in detail, with case studies of successfully funded projects. A limited number of individual consultations will be available free of charge during the afternoon for registered workshop participants.

WORKSHOP: Handling & Housekeeping for Collections
1:00 pm – 4:00 pm
Moderator: Jacqueline Cabrera, Associate Registrar for the Getty Villa, The J. Paul Getty Museum. Presenter: Alexis Miller, Associate Paintings Conservator, Balboa Art Conservation Center
Whether your position entails handling collection items yourself or supervising those who do, this workshop will provide practical guidelines to follow when handling and housekeeping a variety of collection materials. Factors to consider when caring for collections, such as material and construction, handling and moving vulnerabilities, and storage and exhibition concerns will be discussed.

WORKSHOP: Mediated Experiences: Silent Guided Tours of Silent Nods vs. Engaged Dialogue
10:00 am – 4:00 pm / Fresno Chaffee Zoo
Moderator: Denise A. Gray, Senior Education Program Manager, Museum of Contemporary Art. Presenters: Anne Richardson, Manager, Field Trips Department, Exploratorium; Ben Garcia, Associate Director of Education, Skirball Cultural Center
Join this hands-on workshop and investigate your own teaching (and training) methodology for audience-centered, object-based, and inquiry-discussion museum experiences. Designed for veteran and new professionals at museums of all disciplines, learn through activities that focus on communication skills and various learning methods that authentically engage diverse audiences. Leave this workshop inspired with a better sense of how you personally help others make meaning of museum objects. Fresno Chaffee Zoo, 894 W. Belmont Avenue, Fresno, CA 93728. (Transportation not provided.)

WORKSHOP: Heart of the Museum: Leadership Teams & Managing Change
11:00 am – 2:00 pm
Moderator: Adrienne Horn, President, Museum Management Consultants, Inc. Presenters: Rachel Orlins Bergman, Executive Director, Gibson House; Michael Whittington, Executive Director, Monterey Museum of Art; Craig Johnson, President, Monterey Museum of Art; Merry Alberigi, Executive Director, Marin History Museum; Carleton Prince, President of the Board, Marin History Museum
Boards bear the legal responsibility for stewardship of the museum. The Director is the person to whom the Board delegates responsibility for administration of the institution. How can this vital team be strengthened? Participants will learn: organizational lifecycles and how they affect your Board; roles and responsibilities during stages in the lifecycle; to actively manage change; and, to improve decision-making with dynamic Board meetings. Explore Board/Director dynamics as a team to achieve leadership goals and mandates for accountability and a healthy museum. Teams of two attendees from the same institution (i.e. Director and Board member) are strongly encouraged to participate.

5:00 pm – 9:00 pm OPENING EVENING EVENT

REASSEMBLING HISTORY AT TABLE MOUNTAIN RANCHERIA —Sponsored by Table Mountain Rancheria
Experience an exciting evening filled with Central Valley history, American Indian tradition, and delicious food at Table Mountain Rancheria. Nestled in the foothills of the Sierra Nevada, Table Mountain Rancheria is in the process of reassembling some of the original historical structures from the local U.S. Army Post along with a museum and outdoor interpretative trail. You will visit the Table Mountain Rancheria Conservation lab and the reassembled Officers Row and log barracks from the 1851 Fort Miller Army post. An exhibit on the Tribes’ museum project and late 19th—early 20th century Central California Indian art collection will be shared to present a more inclusive and accurate history, concluding with a fabulous dinner at the Table Mountain Casino Event Center. Table Mountain Rancheria welcomes you to meet up with colleagues and friends for a relaxing evening. Two motorcoaches will leave from the Radisson Hotel at 5:00 pm and depart from Table Mountain Rancheria at 8:30 pm. Dinner and Exhibit sponsored by the Table Mountain Rancheria. Late returning transportation can be arranged through Table Mountain Rancheria.

8:00 am – 9:00 am CONTINENTAL BREAKFAST —SPONSORED BY DUNSMUIR HOUSE & GARDENS

9:00 am – 10:30 am OPENING GENERAL SESSION & KEYNOTE ADDRESS

“Museums as Keepers of Culture” with Frank La Pena, Artist and Poet
Frank La Pena, an internationally exhibited painter and published poet, will talk about his experience working with museums and their role in remembering the past. He has been a consultant to museums across the country, including the de Young, the Oakland Museum of California, and the Smithsonian Institution’s National Museum of the American Indian. As a young man, La Pena became interested in the song, dance, and ceremonial traditions of his tribe. He has worked with the elders of the Nomtipom Wintu, the Nomlaki Wintun of northern California, and elders of neighboring tribes, and he is a founding member of the Maidu Dancers and Traditionalists, dedicated to the revival and preservation of these Native arts. Jim DeMersman, CAM President and Executive Director of the Dunsmuir-Hellman House, will welcome conference attendees and acknowledge our sponsors and committee members. Resources from this presentation are available online.

10:45 am – 12:00 pm CONCURRENT SESSIONS —SPONSORED BY ARCHITECTUS

SESSION 1A: Going Green (Part 1): What You Can Do to Implement Green Practices Now
Moderator/Presenter: Kate Davies, Executive Director, Downey Museum of Art. Presenters: Adrienne McGraw, Executive Director, California Exhibition Resources Alliance; Barbara Long, Vice President of Government Relations, Aquarium of the Pacific
Just planting seeds for a greener, more sustainable museum? Or do your green roots run deep? Learn what you can do to be more earthwise with a variety of information including a case study and basic principles of going green. An engaging activity will allow us to share our successes and challenges while learning from those who are already growing greener institutions. There will be ample time to seek answers for your challenges as well as a chance to help shape the future of GMI. A resource guide will be provided. Resources from this presentation are available online.

SESSION 1B: Web 2.0 (Part 1): What’s All the Buzz? Using New Technologies to Educate and Increase Participation
Moderator and Presenter: Jim Angus, Associate Director of Communications, National Institutes of Health and Museum Education Roundtable Board Member. Presenters: Stephanie Pau, Interpretation Associate, San Francisco Museum of Modern Art; Larry Eason, Senior Strategic Consultant, Mindshare Interactive Campaigns, LLC
Whether you’re in marketing, communications, or education or you’re just trying to find ways to increase participation, this session will have something for you. Podcasting, blogs, virtual environments (Second Life, Whyville), social media (YouTube, LinkedIn); you’ll understand the potential of each of these and more. These new technologies bring opportunities for all museums, regardless of size or budget. Resources from this presentation are available online.

SESSION 1C: The Perfect Collection: Conceiving It, Creating It, Collecting It
Moderator: Jill Moffat, Executive Director, Fresno Historical Society. Presenters: Joel Pickford, Photographer, Joel Pickford Imaging; Sharon Hiigel, Curator of Collections and Education, Fresno Historical Society; TBD representative from Fresno’s Hmong community
What if your institution could create a collection from scratch? This session will explore what the Fresno Historical Society did when it realized it could conceive and create a “perfect collection” through strategic partnerships. A photographer, representatives from the Fresno Historical Society, and a member of the Central Valley’s Hmong community will discuss “The Hmong Central Valley Project: A Culture in Transition,” a documentary collection that includes contemporary images, historic photographs, oral histories, and programming.

SESSION 1D: Why Should I Care? Constructing Relevant Experiences for Today’s Audiences
Moderator: Leah M. Melber, Assistant Professor & Museum Consultant, California State University, Los Angeles. Presenters: Mary Baerg, Deputy Lead, Mars Public Engagement, Jet Propulsion Laboratory; Susan Lafferty, Nadine and Robert A. Skotheim Director of Education, The Huntington Library, Art Collections and Botanical Gardens
The panel will address methods of providing relevant experiences for today’s diverse audiences. Tapping into their own experiences within diverse museum environments, specific topics will include visitor voices on the relevancy of today’s museums, models for drawing in and retaining new audiences while remaining true to the institutional mission, and methods for working within institutional context towards strategic change.

12:15 pm – 1:45 pm CAMMY AWARD AND MEMBERS’ LUNCHEON —SPONSORED BY GALLAGHER & ASSOCIATES
John F. Kennedy University’s Museum Studies program will be the recipient of the 2008 CAMMY Award. The CAMMY Award recognizes extraordinary museum supporters, professionals, and institutions that have made outstanding contributions to California museums. The Museum Studies program at John F. Kennedy University is being recognized in the category of Service to the Field for the involvement of their alumni and faculty in museum associations and their commitment to furthering and strengthening the museum field. Jim DeMersman, President of CAM’s Board of Directors, will present the award to JFKU President, Dr. Steven Stargardter, and Marjorie Schwarzer, professor and chair of the Museum Studies Department.. Following the award, Celeste DeWald, Executive Director of CAM, will provide an overview of recent programs and initiatives. All delegates are invited to participate in the luncheon; participants will be encouraged to sit according to their position to foster networking. Resources from this presentation are available online.

2:00 pm – 3:30 pm CONCURRENT SESSIONS —SPONSORED BY SANTA BARBARA MUSEUM OF ART

SESSION 2A: Going Green (Part 2): Cradle to Cradle Exhibits
Moderator: Carlos Ortega, Manager, Project Development, BRC Imagination Arts. Presenters: Sonora Beam, Founder and Creative Director, Digital Hive EcoLogical Design; Tim McNeil, Assistant Professor and Director, Design Museum, University of California, Davis; Mark Hayward, Museum Project Development, BRC USA
Exhibits are big consumers of resources and energy and big producers of waste. But do they have to be? From installation to takedown, it is possible to reduce the ecological footprints of our exhibits. Hear how several professionals design with “cradle to cradle” in mind and learn where to find energy-efficient, recycled, recyclable, and reusable exhibit components. Take away a new green approach to exhibit development. Resources from this presentation are available online.

SESSION 2B: Web 2.0 (Part 2): Brainstorming the Possibilities
Moderator and Presenter: Jim Angus, Associate Director of Communications, National Institutes of Health and Museum Education Roundtable Board Member
Following up from Part 1 of the Web 2.0 session, this will be an informal “town hall meeting” and brainstorming session on how the museum community can use some of these cutting edge new web applications. The outcome will be a list of simple ideas to help your organization meet its particular objectives. Bring your ideas and be prepared to leave with far more than you came with. Applications will include Blogs, Wikis, YouTube, Social Networking sites such as FaceBook, Breeze, SecondLife and other virtual environments, LinkedIn and Mashups. Participation in Part 1 not required. Resources from this presentation are available online.

SESSION 2C: ¡Conectate! Engaging Media Partners to Tap into the Latino Market
Moderator/Presenter: Doniece Sandoval, Arts Marketing Consultant. Presenters: Lorraine Yglesias, Emerging Markets Innovation, Monterey Bay Aquarium; Manuel Cervantes, General Sales Manager, KNSO Telemundo; Luz Escartin, General Sales Manager, Azteca America KMSG
This session will focus on leveraging your assets to acquire, evaluate, and maintain media sponsorships targeted to California's Hispanic population. What do you do when you don't have a national media directory or an advertising agency? Discover how to sleuth out print, online, radio and broadcast targets. Whether you are a large institution with national cache or a small institution with local appeal, you can partner with the media to reach new audiences. Resources from this presentation are available online.

SESSION 2D: Developing a Statewide Cultural Infrastructure: A Discussion on Museums and the Role of Government
Moderator: John McGuirk, Arts Program Director, The James Irvine Foundation. Presenters: Kevin Mulcahy, Sheldon Beychok Distinguished Professor, Department of Political Science, Louisiana State University; Isaac Kos-Read, Director, Northern California, Townsend Public Affairs; Susan Hildreth, California State Librarian
California does not have a state government agency that comprehensively supports museums. This panel will offer the perspective of a nationwide expert in cultural policy and responses from the leader of a state agency and a lobbyist for museums. Topics will include models in other states, the impact of such entities, and how an effective structure could work in California. Resources from this presentation are available online.

3:30 pm – 4:15 pm EXHIBIT HALL OPENING & ICE CREAM SOCIAL —SPONSORED BY SANTA BARBARA ZOO
Indulge your sweet tooth, welcome our business associates to the CAM conference, and learn about the products and services available to the museum field. For a complete list of exhibitors and information about their services, see above.

4:15 pm – 5:45 pm CONCURRENT SESSIONS

SESSION 3A: Growing Your Membership Base
Moderator/Presenter: Kimberly Roberson, Assistant Director of Development, Membership, Santa Barbara Zoo. Presenters: Marilyn Cahill, Associate Director of Membership, California Academy of Sciences; Dana Hines, President and CEO, Membership Consultants, Inc.
This session will provide attendees with an overview of strategies to increase their membership numbers regardless of their size or budget. On-site sales, direct mail, online sales, telemarketing, and cultivation/communication will each be discussed as they pertain to those who work in small, mid-size, and large institutions. Attendees will leave with strategies for in-house implementation, outsourcing, or a combination of the two.

SESSION 3B: Inspiring Action: Approaches to Activating Visitors through Exhibit Design
Moderator: LouAnne Greenwald, Consultant, Wild Growth. Presenters: Thomas Rockwell, Director of Exhibits, Exploratorium; Linda Kulik, Director of Exhibits, California Academy of Sciences
What are the messages we can convey to our visitors to inspire action and stewardship of our mission? How do we most effectively communicate these messages in an exhibit? And how do we measure our success? Exhibit directors from three science and nature museums discuss their museum’s current expansion projects and how these issues are being addressed in the exhibit development, design, and evaluation.

SESSION 3C: Museum Geeks: The Next Generation
Moderator: Marla Misunas, Collections Information Manager, San Francisco Museum of Modern Art. Presenters: Sarah Marcotte, Programs Manager, Kidspace Children’s Museum; Susan Spero, Associate Professor of Museum Studies, John F. Kennedy University
There’s no question the technology landscape is changing rapidly for many museums and staff members are expected to pick up the slack. How are museum information professionals being prepared for their jobs, and how can we improve educational resources for this group? Since museums are increasingly engaged in new media projects, how are they being integrated into the workflow? This session will examine how training for museum professionals has changed and ways museums are utilizing new technologies.

6:00 pm – 9:30 pm EVENING EVENT

GROOVIN’ TO THE ART BEAT ‘60S STYLE AT THE FRESNO ART MUSEUM
The Fresno Art Museum has spared no expense to make sure you enjoy your trip back to the ‘60s, a time when the Summer of Love was on our minds while flower children, both young and old, experienced Woodstock, the Mod Squad and the Twist. Guests will feast on scrumptious hors d'oeuvres and desserts surrounded by modern and contemporary art. For the past 60 years, the Fresno Art Museum has provided art and cultural programs for people of the Central Valley and beyond. Over the years, the Museum has earned a reputation for delivering high quality exhibits that help to define the cultural environment of the Valley. Guests will have the opportunity to stroll through the galleries and enjoy exhibits of French prints, Pre-Columbian ceramics, photographs of China from Caitlin McCaffrey, Chlorophyll prints from Binh Danh as well as contemporary terra-cotta warriors by Wanxin Zhang. So shake-out your closets, put on your ‘60s fashion and get ready to travel back in time! Theme inspired fashion highly encouraged. The first motorcoach departs from the Radisson Hotel at approximately 5:45 pm. Two motorcoaches will shuttle between the hotel and the Fresno Art Museum until 9:30 pm.

7:30 am – 8:30 am CONTINENTAL BREAKFAST —SPONSORED BY THE CLAREMONT MUSEUM OF ART

8:30 am – 10:00 am CONCURRENT SESSIONS —SPONSORED BY WILLIS FINE ART

SESSION 4A: What it Really Takes to Put Your Store Online
Moderator: Maria Kwong, Director of Retail and Visitor Services, Japanese American National Museum. Presenters: Carol Norcross, Museum Store Coordinator, Los Angeles County Museum of Art; Laura Romano, Museum Store Manager, Museum of Ventura County
As earned revenue becomes more important to not-for-profit institutions, museum stores are urged to jump into the world of e-commerce. But what does putting your store on-line mean in terms of people-hours? See an actual real-time demo of how products are typically added to a web store and what happens once that product is ordered. Talk to a panel of store managers who have in-house control over their web stores and learn their creative solutions to staffing, set-up, fulfillment, and maintenance. Resources from this presentation are available online.

SESSION 4B: Up and Coming: New Research in Collections Management
Moderator: Monica Tucker, Collections Manager, History San José. Presenters: Rachael Moreno-Zink, Associate Registrar, Walt Disney Family Museum; Jennifer Crane, John F. Kennedy University; Sang-Hi Su, San Francisco State University; Jennifer McCann, Archives Assistant, History San José
Join us to hear what recent Museum Studies Masters graduates focusing on collection management issues have uncovered in their intense thesis research projects. Presentations include “Prioritization of Collections for Emergency Response,” “Put Your Gloves On! Managing Volunteers in Museum Collections,” “New Media Art Matters: Artist Perspectives on Preservation in Museums,” and “Issues in International Exhibition Planning.” Come see what the newest museum professionals are contributing to the field. Resources from this presentation are available online.

SESSION 4C: Using the 990 to Market your Museum
Moderator: Diane E. Wondolowski, Chief Financial Officer, Santa Barbara Museum of Art. Presenters: Brad Stoltey, Certified Public Accountant, Stoltey & Associates
The IRS 990 form is widely available to the public and needs to carry the same message as other materials put out by the museum. It needs to convey clarity and integrity and is too important to be left solely to the accountant. Discover the key items being looked at by Guidestar and Charity Navigator and learn tips on how to make the 990 work for your Museum. Resources from this presentation are available online.

SESSION 4D: Museums and Libraries: A Catalog of Knowledge, An Inventory of Ideas
Moderator: Carin Jacobs, Educational Consultant, Colleges, Universities and Museums in Education. Presenters: Michael Buckland, Co-Director, Electronic Cultural Atlas Initiative, University of California, Berkeley; Brad Rosenstein, Curator of Exhibitions and Programs, San Francisco Performing Arts Library and Museum; Donald Buckley, City Librarian, Cerritos Library
Museums and libraries serve as sites of non-sequential, self-directed learning and both provide an architecture for reading the world around us. This session considers the recent rise of hybrid models on the cultural landscape, where text, images and objects come together to create extended opportunities for learning. Librarians, curators, and educators reflect on their roles as learning advocates, considering universal questions of audience and cultural resource management.

9:45 am – 6:30 pm EXHIBIT HALL OPEN

9:45 am – 10:30 am WATERCOOLER DISCUSSION TOPIC: VOLUNTEER MANAGEMENT
Join an informal discussion with Tim Deegan, Museum Service Council Manager, Los Angeles County Museum of Art, and Western Regional Director/Board Member of the American Association of Museum Volunteers about museum volunteers. Bring your own questions about museum volunteer recruitment, training, evaluation, retention, or recognition.

10:00 am – 10:30 am EXHIBIT HALL BREAK
Say good morning to our exhibitors, learn more about services and products available to California museums, and grab a quick morning snack.

10:30 am – 12:00 pm CONCURRENT SESSIONS

SESSION 5A: Repatriation and NAGPRA: Three Practitioners’ Perspectives
Moderator: Margaret Kadoyama, Principal, Margaret Kadoyama Consulting. Presenters: Paulette Hennum, Museum Curator/NAGPRA Coordinator, CA State Parks – Archaeology, History and Museums Division; Lalo Franco, Cultural Resource Specialist, Santa Rosa Rancheria Tachi Tribe; Dr. Wendy Teeter, Curator of Archaeology, Fowler Museum at UCLA
What is the Native American Graves Protection and Repatriation Act (NAGPRA)? What challenges do museums face as they comply with the law and the intent of NAGPRA, and how are museums in California addressing these challenges? This session features the perspective of three NAGPRA Coordinators providing important tips for museums as they work with tribal communities. We will also discuss specific NAGPRA cases and look at legal issues, the registrar's/collections manager's role, and key aspects of the consultation process.

SESSION 5B: Diversity From the Inside Out
Moderator: William Moreno, Executive Director, Claremont Museum of Art. Presenters: Eduardo Pineda, Director of Education, Museum of the African Diaspora; Michael Warr, Projects Director, CompassPoint Nonprofit Services; John McGuirk, Program Director, The James Irvine Foundation; Jay Berger, Partner, Morris and Berger
Diversity within museums is often discussed but statewide surveys show little change is evident, particularly at senior and executive-level positions. Museums are also in danger of stereotyping and reducing outreach efforts to cliché “cultural” programs. This session will explore the “state-of-diversity” within California museums and provide insights from multiple perspectives.

SESSION 5C: New and Alternate Funding Streams for Museums
Moderator: Allyson Lazar, Principal, Orinda Group, LLC. Presenters: Michael Warren, President and CEO, Turtle Bay Exploration Park; Candice Pendergrass, Director of Membership and Public Information, Fresno Metropolitan Museum of Art and Science; Mark Medeiros, Deputy Director, Oakland Museum of California
Finding adequate funding for museums is not a new problem. However, there are some innovative approaches to funding and revenue generation being employed throughout the museum world. Come hear the latest strategies and general trends in alternative revenue generation for museums. Some of the strategies may include the use of philanthropy websites, museum-owned businesses, creative partnering and how to maintain membership revenues without an actual building. Resources from this presentation are available online.

SESSION 5D: Building and Maintaining Successful Museum Outreach Programs
Moderator: Steven A. Hoffman, CEO, National Steinbeck Center. Presenters: Teresa España, Director of Education and Interpretation, Fresno Metropolitan Museum of Art and Science; O’Jay Vanegas, Director of Education, Agua Caliente Cultural Center, Valéria Miranda DeLang, Museum & Art Consultant (former Director of Education at the Monterey Museum of Art)
The goal of this session is to engage participants in an instructive dialogue about successfully constructing, adopting, adapting, and sustaining educational outreach programs to meet the needs of K-12 museum audiences. The session will feature three panelists offering unique approaches to museum education in their communities.

12:15 pm – 1:45 pm DIRECTOR’S LUNCHEON: Capital Campaigns Roundtable —SPONSORED BY JONES & JONES ARCHITECTS
Many museums in California are launching, in the midst of, or wrapping up a capital campaign. The Director’s Luncheon will feature roundtable discussions on effective capital campaign fundraising strategies. Lial Jones, Director of the Crocker Art Museum (in the midst of a $100 million campaign) and Kristie Sheppard, Executive Director of the Napa Valley Historical Society (who just completed a $72K grassroots campaign) will answer questions and discuss their experiences. This luncheon is open to Directors, Trustees, and senior management staff only.

12:45 pm – 1:45 pm LUNCHTIME LEARNING OPPORTUNITIES

SESSION 6A: Exhibition Development in Medium-Large Museums: The Process and the Team
Moderator: Ann Marshall, Director of Exhibitions, Autry National Center. Presenters: Tim McNeil, Assistant Professor, Design Program Director, Design Museum, University of California, Davis; Karina N. White, Exhibition Developer, The Huntington Library, Art Collection, and Botanical Gardens
Every museum has a different process for developing exhibitions. Some museums use the “team” approach, while others have a more linear process (starting with the curator and ending with the designers and educators). This very open-ended and informal discussion will explore the various exhibition development methodologies in medium to large museums, the staff members involved, and various levels of effectiveness.

SESSION 6B: Learning Styles & Museums
Moderator: Adrienne McGraw, Executive Director, California Exhibition Resources Alliance. Presenter: Susan Spero, Associate Professor Museum Studies, John F. Kennedy University
Today’s learners are wired, globally connected, and expect results. The digital age allows us to go beyond simply gaining knowledge to actually knowing where to find information and to make meaning for ourselves. What are the programming implications for museum educators in this connected environment? Join us for lunch as we discuss ways of learning in the modern age.

SESSION 6C: Collection Management Round Table Discussions
Moderator: Jacqueline Cabrera, Associate Registrar for the Getty Villa, The J. Paul Getty Museum. Presenters: Monica Tucker, Collection Manager, History San José; Brandon Drake, Registrar, Fresno Art Museum
Collection managers and registrars have special challenges in the “care and feeding” of our museum collections. These informal roundtable discussions will focus on specific topics pertaining to collections management and provide an opportunity to network with (and learn from) colleagues.

2:00 pm – 3:30 pm CONCURRENT SESSIONS

SESSION 7A: New Government Funding for Museums
Moderator/Presenter: Phil Kohlmetz, Executive Director, Western Railway Museum and Chair, CAM Legislative Committee. Presenters: Kathy Lynch, Lobbyist, California Association of Museums; Eileen Goldspiel, Interim Director of Government & Media Relations, American Association of Museums
We all feel the funding crunch, but the good news is that CAM and the American Association of Museums are tracking, and advocating for, several new funding sources for museums at the federal and state levels. Learn about current government policies and programs, the upcoming reauthorization of IMLS, and the Federal Formula Grant Coalition. Resources from this presentation are available online.

SESSION 7B: Interpreting Native Culture (Part 1): Activating Community Connections
Moderator: Margaret Kadoyama, Principal, Margaret Kadoyama Consulting. Presenters: Theresa Harlan, Curator, California Exhibition Resources Alliance; Gerald Clarke, Artist, Advisory Committee Member, and Instructor, Idyllwild Arts Academy; Lynne Richardson, Museum Supervisor, Hi-Desert Nature Museum
Panelists will demonstrate how small museums are using exhibitions and programs to develop sustainable relationships with their local Native American communities. The diverse perspectives of a curator, Native artist, and museum staff will illuminate relationship-building strategies for museums of all sizes and the successes and challenges of connecting with Native communities. Attendees will learn about an IMLS-funded professional development project and questions are encouraged.

SESSION 7C: Re-imagining the Museum in the 21st Century
Moderator: Kate Davies, Executive Director, Downey Museum of Art. Presenters: Carlos Ortega, Manager, Project Development, BRC Imagination Arts; Shawn Lum, Executive Director, Vacaville Museum; Vanda Vitali, Executive Director, Auckland Museum
In an age of advanced technology, new modes of communication, and a rapidly changing world, some museums are reimagining their roles in the community as well as how they fulfill their missions, share their collections, and educate audiences. Three professionals share their compelling ideas on what a museum might be in the 21st century and how the process of critical change and innovation can revitalize the museum and benefit communities.

SESSION 7D: Collection Storage Environments
Moderator: Wendy Franklin, Manager, Museum Services Section, California State Parks. Presenters: Ross McGuire, Curator III, California State Parks; Judy Polanich, Curator of the Sierra District, California State Parks; Kim M. Baker, Supervising Ranger, Columbia State Historic Park, California State Parks
The storage environment is recognized as the greatest cause of collection decay, and can be the most effective means of preventing it. This session will report on two strategies that California State Parks has implemented to improve collections storage. A new central collections facility, under development, will incorporate a “green” sustainable passive environmental system. The Tin Barn project at Columbia State Historic Park offers an example of the improvement of existing facilities for improved collections care.

3:15 pm - 4:00 pm WATERCOOLER DISCUSSION TOPIC: MUSEUM FINANCES
Join an informal discussion with Diane Wondolowski, CFO of the Santa Barbara Museum of Art, and Ed Prohaska, CFO of the Monterey Bay Aquarium, about museum accounting practices and finances. Bring your own questions about budgeting, financial reporting, and accounting practices in museums.

3:30 pm – 4:00 pm EXHIBIT HALL BREAK

4:00 pm – 5:30 pm CONCURRENT SESSIONS

SESSION 8A: Interpreting Native Culture (Part 2): Exploring the Museum's Role in Culturally Sensitive Issues
Moderator: Kris Stevens, Center Director, Maidu Interpretive Center, City of Roseville. Presenters: Sheri Tatsch, Ph.D., Research Associate, Native American Language Center, Univ. of California, Davis; Rick Adams, President, Hutu anape Cultural Foundation
Does your museum develop cultural exhibits, present cultural programs or sell native art or publications in the gift shop? Attend this panel to learn how to avoid some of the pitfalls inherent in interpreting another’s culture. Topics will include exhibits and artifacts – a native perspective; cultural property ownership; appropriate cultural sharing; language as culture carrier; pow wow mentality and more. Anticipate a lively discussion!

SESSION 8B: Staying Connected with your Volunteers
Moderator: Gary B. Coombs, Director, South Coast Railroad Museum (SCRM). Presenters: Phyllis J. Olsen, Assistant Director & Volunteer Coord., SCRM; Noel Langle, President, SCRM; Bruce Morden, volunteer, SCRM
Keeping volunteers involved and informed is crucial to any successful museum volunteer program. The panel will contrast traditional methods of volunteer coordination with new opportunities now possible using Internet resources. Based on an IMLS Museums for America Grant, this case study will focus on an innovative volunteer staffing and information system which can be adapted for use by other institutions.

SESSION 8C: It’s More than Setting the Goal—Methods for Achieving Success
Moderator: Janice Lyle, Former Exec. Director, Palm Springs Art Museum. Presenters: Gail Anderson, President, Gail Anderson and Associates; Leslie Perovich, Vice President of Marketing, Discovery Science Center
Many traditional non-profit practices are not adequate to meet the increased demand by foundations, governments, donors and boards for quantifiable results. This session explores new ways of incorporating external models into museum planning. Presenters will discuss: perspectives on the strategic planning process and establishing priorities; methods for outlining departmental goals; and the for-profit model of tying compensation to benchmarks that individual employees must attain. Resources from this presentation are available online.

5:30 pm – 6:30 pm EXHIBIT HALL CLOSING RECEPTION & PRIZE DRAWINGS —SPONSORED BY THE OAKLAND MUSEUM OF CALIFORNIA
The closing reception is your last chance to visit with our business associates and be entered into the special drawings. Join your colleagues for hors d’oeuvres and a complimentary toast to the end of the CAM conference.

6:30 pm – 9:00 pm CLOSING EVENING EVENT

SIPPING UNDER THE STARS – THE DOWNING PLANETARIUM
The Downing Planetarium on the Fresno State campus will host an evening wine and hors d’oeuvres reception for meeting delegates and their families. The planetarium features a thirty foot dome and a Minolta star projector which can display almost 7,000 stars. Visitors will tour the planetarium exhibit hall, which features hands-on science displays, and view a planetarium program on the Hubble Space Telescope. After the show, telescopes will be available, weather permitting, to allow viewing of Venus and Jupiter. The no-cash bar will feature Fresno State award-winning wines. The first motorcoach departs from the Radisson Hotel at approximately 6:15 pm. Two motorcoaches will shuttle between the hotel and the Downing Planetarium until 9:00 pm.