This Strategic Framework articulates CAM’s mission, values, priorities, and initiatives. This living document is adaptable and actionable, with supporting metrics and milestones stewarded by CAM’s Strategic Action Committee, Board and staff. The aim of this framework is increased sector-wide clarity and cohesion around CAM’s role, identity, and commitments within the state’s sector, as well as stronger member engagement, broader representation, and measurable progress on equity and inclusion.
Who we are and how we work.
CAM recognizes the importance of the California museum ecosystem and aims to support museums, their people, and their partners. Through intentional work with our colleagues across the state, we collectively advocate for and on behalf of museums and museum professionals.
As a non-profit membership organization, in a unique state with diverse voices, experiences, and landscapes, CAM aims to propel museums forward while simultaneously remembering and honoring the state’s complicated history, present, and future.
Language Statement
Words, and our interpretation of them, can bring us together, separate us, create mutual understanding, clarity, and respect. Through language, CAM is committed to growing cultural sensitivity and awareness with diversity, equity, accessibility, and inclusion. The language and terminology written in this Strategic Framework are intentional, reflect our core values, our identity, and align with our vision, mission, and equity practices. In addition, the language and terminology in this Strategic Framework are meant to be a guide for California museums.
The language present in this framework embodies our freedom of speech and does not violate any laws.
Core Values
CAM’s guiding principles about what is important.
Goals
CAM’s primary achievable outcomes.
Strategies
The approaches we take to achieve our goals.
How We Got Here
For over a decade, CAM has embarked on an intentional and focused journey of clarifying our Strategic Framework to better serve our community. Below are some of the key steps that were taken along the path that brought us to this living document, with clearly articulated values, goals, and strategies.
Commitment to Process
